SOJC Associate Professor Jesse Abdenour’s research indicates that if you want to change minds, you need to tell a good story. Listen to his explanation during the KLCC interview beginning at 13:24.

For his media studies capstone project, SOJC student Keegan Pond examined how marketers rely on celebrities and meme culture to sell products.

The SOJC Year in Review looks back at the achievements, activities, and aspirations of our community in 2024 and shares our unique impact on our students and the field.

SOJC alum Jack Jensen ’09, a former UO high jumper, says his love of sports and journalism inspired him to start his own sports agency. The Rec League works with brands, artists, and athletes.

Advertising and Brand Responsibility Master’s grad Bailey Smith studied the representation of women in sports media. Her findings revealed three ways supporters can elevate women in sports media.

The SOJC’s new game studies minor gives students a deep understanding of how games fit into media professions like journalism, PR, advertising, and media studies.

SOJC Associate Professor Ed Madison created Sassy, an online career coach that’s been adopted by the state of Oregon. The tool uses artificial intelligence to match students to potential careers.

SOJC Associate Professor Jesse Abdenour talks about his research into what type of messaging will make parents take concussions seriously. Listen to the podcast from RNZ radio in New Zealand.

Seth Lewis, Shirley Papé Chair in Emerging Media at the SOJC, tells CBC that some people are fleeing Twitter for Bluesky to connect with people on a platform where they won’t be bombarded by spambots.

Whitney Phillips, SOJC assistant professor of digital platforms and ethics, tells NBC News that although Alex Jones’ Infowars may be gone, other right-wing sites will fill the gap.