Advertising Program Student Work

SOJC advertising students create award-winning campaigns for real-world clients through internships and student-run agencies. Check out their work below:

a student uses a red pen to mark up printouts of magazine spreads that are tacked on a wall
Ascend Magazine Takes Sports Journalism to New Heights
SOJC students learn how to be professional sports writers as they travel the country interviewing athletes for a new gorgeous print publication that rivals professional magazines.
a scene from a barbershop with two people getting haircuts
SOJC Student’s Feature Published in Eugene Weekly
Connor Baird, a fourth-year advertising major and student in the Clark Honors College, wrote a feature story about Eugene barber George Dudley that was published in Eugene Weekly.
Bailey Smith playing lacrosse for UO
Advertising Student Aims to Elevate Women in Sports Media
Advertising and Brand Responsibility Master’s grad Bailey Smith studied the representation of women in sports media. Her findings revealed three ways supporters can elevate women in sports media.
Julia Boboc records a podcast in the SOJC podcast studio lit in green
‘One Cool Story’ Podcast Focuses on SOJC Community
“One Cool Story” is a student-created podcast that features interviews with students, alumni, faculty and staff about college, careers, our community and interesting stories.
graphic showing an outline of Allen Hall with the words "one cool story"
New Podcast Highlights 'Cool Stories' from the SOJC
“One Cool Story: Tales from the University of Oregon’s School of Journalism and Communication,” is a new podcast featuring students, faculty, alumni and staff from the SOJC.
a woman wearing a fuschia top sings and shakes a percussion instrument in her hand
Students Capture Sounds, Stories and Life in Colombia
SOJC journalism, advertising and public relations students travel abroad to create multimedia stories depicting music, dance and life in Colombia.
hands wearing gardening gloves hold a copy of The Garden, a magazine portfolio project by Charlie Nguyen
Here’s How an SOJC Major Got a Prestigious Advertising Job
Advertising major Charlie Nguyễn ’24 worked with real clients at Allen Hall Advertising and created a magazine for his portfolio. It paid off with an advertising job at a prestigious New York firm.
three people pose outdoors while holding small black flags with yellow designs
Ad Students Learn the Power of Advocacy Advertising
SOJC Professor of Practice David Ewald got help from his ad students to design the Hostage and Wrongful Detainee flag, giving them experience with advocacy advertising.
Kaitlyn Bullentini holding an eyeshadow palette with the headline "Landing a Dream Job; Advertising & Public Relations"
Boldness earns double major coveted beauty industry job
Kaitlyn Bullentini was a first-year advertising and public relations major when she contacted a woman from a fledgling cosmetic company about an internship. It led to a coveted beauty industry job.
Aaron O’Gara interviews Jesse Williams, who is rebuilding his home for the second time after hurricane damage.
SOJC in the Big Easy