Immersive Media Communication Master's Program News

Eleven new faculty at the SOJC bring skills and expertise in artificial intelligence, augmented and virtual reality, consumer behavior, health journalism, and sports writing and marketing.
Jakki Bailey, a new media studies professor at the SOJC, has researched the impact of virtual reality on children’s well-being and behavioral health.
Priya Sage, who is pursuing master’s degrees in strategic communication and immersive media communication, was featured in an OregonNews article honoring veterans. Sage served in the U.S. Coast Guard.
With an Immersive Media Communication Master’s from the SOJC, you’ll be ready to use AR, VR and XR in public relations, brand strategy, marketing or advertising.
Priya Sage, a student veteran at the SOJC, is pursuing master’s degrees in strategic communication and immersive media communication to solve complex problems.
SOJC’s Immersive Media Communication Master’s degree is the first of its kind in the nation to focus on using virtual, augmented, and extended reality through a strategic communication lens.
Snap AR Scholars, a student-led agency made up of designers and researchers, created an augmented reality storytelling experience to promote the nonprofit Hope for Haiti while building job skills.
Immersive Media Communication Master’s faculty answer questions about our new online program, from the logistics of taking virtual classes to the jobs you can get with this one-of-a-kind degree.
Immersive Media Communication Master’s director Donna Davis explains why PR professionals should understand tools like augmented and virtual reality and how they can use them in their work.
With classes centered on communication fundamentals, group work, real-world client partnerships, emerging technologies and mentorship, PR faculty prepare students to work in an ever-changing field.