Week Five

Tuesday

2.6 Industry Perspectives: Kids as Research Subjects, Kids as Consumers

• Children's Advertising Review Unit (CARU). [http://www.caru.org/guidelines/guidelines.html]
• "Advertising and Promoting to Kids," Fifth Annual Conference, Sept. 2002. [http://www.kidscreen.com/apk/2002/index.html]
• John, Deborah Roedder, "Consumer Socialization of Children: A Retropspective Look at Twenty-Five Years of Research," Journal of Consumer Research, Vol. 26, December 1999. See documents (make sure you open and read all three parts) on our class Blackboard site.
• The Catholic Church's Handbook on Ethics in Advertising. [http://advertising.utexas.edu/research/law/catholic.html]
• Swedish Consumer Ombudsman on TV advertising to children. [http://lists.essential.org/commercial-alert/msg00028.html]

"Neoliberalism and the Demise of Democracy: Resurrecting Hope in Dark Times," by Henry A. Giroux,
www.dissidentvoice.org, August 7, 2004. [http://www.dissidentvoice.org/Aug04/Giroux0807.htm]

Thursday

3. Consumer Culture and Citizenship

3.1 Defining the Problem: Part One---- The Challenge to Selfhood

"Taking Charge of Your TV: The Family and Community Critical Viewing Project," hosted by Rosie O'Donnell: A partnership of The National PTA, the National Cable Television Association, and Cable in the Classroom. (5 minutes) [http://www.pta.org/archive_article_details_1117641429406.html]

To Have or To Be by Erich Fromm

"Foreword," pp. xxii-xxiv; "Introduction: The Great Promise, Its Failure, and New Alternatives," pp.1-15; Part One: Understanding the Difference between Having and Being--- I. "A First Glance," pp. 15-28.

"Authoritarianism’s Footprint and the War Against Youth" by Henry A. Giroux, www.dissidentvoice.org,
December 8, 2003. [http://www.dissidentvoice.org/Articles9/Giroux_War-On-Youth.htm]